Master your data with expert tracking solutions from Sohel Rana
– a Data Driven Digital Marketer, Server Side Tracking Expert , Meta & Google Ads Specialist dedicated to maximizing ROI.
– a Data Driven Digital Marketer, GTM & GA4 Expert , Meta & Google Ads Specialist dedicated to maximizing ROI.
Master your data with expert tracking solutions from Sohel Rana Rodro
– a Data Driven Digital Marketer, GTM & GA4 Expert , Meta & Google Ads Specialist dedicated to maximizing ROI.
Master your data with expert tracking solutions from Sohel Rana
– a Data Driven Digital Marketer, Server Side Tracking Expert , Meta & Google Ads Specialist dedicated to maximizing ROI.
170+ Campaign Optimized
100% Tracking Accuracy
2.5X Average ROAS Increase
170+ Campaign Optimized
100% Tracking Accuracy
2.5X Average ROAS Increase
Services That Drive Real Results
Comprehensive data driven digital marketing solutions by Google Tag Manager, Google Analytics 4 Integration and Conversion Rate Optimization for Meta and Google Ads with 4 years + practical experience.
Services That Drive Real Results
Comprehensive data driven digital marketing solutions by Google Tag Manager, Google Analytics 4 Integration and Conversion Rate Optimization for Meta and Google Ads with 4 years + practical experience
🌐 Web Analytics & Server-Side Tracking Mastery
Deep-dive analytics setup with GA4, custom events and conversion tracking that reveals your customer journey.
✅ Google Analytics (GA4) Setup & Audit
Complete GA4 property setup & enhanced measurement.
Conversion & ecommerce tracking configuration.
Debugging duplicate/missing data issues.
Data validation with CRM/Backend.
✅ Google Tag Manager (GTM) – Web & Server-Side
- Clean & structured container setup.
- Event tracking (forms, CTA clicks, scrolls, ecommerce).
- Server-side tagging (Google Cloud / AWS).
- Load speed optimization by reducing script overload.
✅ Conversion Tracking & Ad Platform Integration
Meta Pixel + Conversions API setup.
Google Ads Enhanced Conversions.
TikTok, LinkedIn & other ad platform tracking.
First-party data tracking for cookieless future.
📢 Meta Ads Services (Facebook & Instagram)
Meta Ads (Facebook & Instagram) are one of the most powerful ways to grow your business—but only if they’re done right. Many businesses waste 30–40% of their ad spend due to poor targeting, weak creatives, and broken tracking.
🔹 Campaign Strategy & Setup
- Audience research: custom & lookalike audiences.
- Campaign structure setup (CBO vs ABO strategies).
- Retargeting & remarketing funnels.
- Creative strategy: images, videos, carousels, reels.
🔹 Tracking & Conversion Optimization
Meta Pixel + Conversions API (CAPI) setup.
Event deduplication & match quality improvement.
Lead tracking & ecommerce event tracking.
Integration with GA4, GTM, and Server-Side Tracking.
🔹 Ads Optimization & Scaling
- Ad copywriting & creative A/B testing.
- Split-testing audiences, placements & bid strategies.
- Budget optimization & scaling without breaking ROAS.
- Continuous performance monitoring & reporting.
🔎 Google Ads Services
Google Ads can put your business in front of customers exactly when they’re searching for your product or service. But without the right strategy and tracking, ad budgets get wasted fast.
🔹 Campaign Setup & Strategy
Account & campaign structure audit.
Keyword research + negative keyword strategy.
Search, Display, Shopping & YouTube Ads setup.
Smart campaign strategy (Performance Max, Local, Lead).
🔹 Tracking & Conversion Optimization
- Google Ads conversion tracking via GA4 & GTM.
- Enhanced Conversions setup (browser + server-side).
- Offline conversion import from CRM/backends.
- Attribution model optimization.
🔹 Campaign Optimization & Scaling
Ad copy & creative A/B testing.
Bidding strategies (manual vs smart bidding).
Quality Score improvement.
Budget optimization to maximize ROAS.
🌐 Web Analytics & Server-Side Tracking Mastery
Deep-dive analytics setup with GA4, custom events and conversion tracking that reveals your customer journey.
✅ Google Analytics (GA4) Setup & Audit
Complete GA4 property setup & enhanced measurement.
Conversion & ecommerce tracking configuration.
Debugging duplicate/missing data issues.
Data validation with CRM/Backend.
✅ Google Tag Manager (GTM) – Web & Server-Side
- Clean & structured container setup.
- Event tracking (forms, CTA clicks, scrolls, ecommerce).
- Server-side tagging (Google Cloud / AWS).
- Load speed optimization by reducing script overload.
✅ Conversion Tracking & Ad Platform Integration
Meta Pixel + Conversions API setup.
Google Ads Enhanced Conversions.
TikTok, LinkedIn & other ad platform tracking.
First-party data tracking for cookieless future.
📢 Meta Ads Services (Facebook & Instagram)
Meta Ads (Facebook & Instagram) are one of the most powerful ways to grow your business—but only if they’re done right. Many businesses waste 30–40% of their ad spend due to poor targeting, weak creatives, and broken tracking.
🔹 Campaign Strategy & Setup
- Audience research: custom & lookalike audiences.
- Campaign structure setup (CBO vs ABO strategies).
- Retargeting & remarketing funnels.
- Creative strategy: images, videos, carousels, reels.
🔹 Tracking & Conversion Optimization
Meta Pixel + Conversions API (CAPI) setup.
Event deduplication & match quality improvement.
Lead tracking & ecommerce event tracking.
Integration with GA4, GTM, and Server-Side Tracking.
🔹 Ads Optimization & Scaling
- Ad copywriting & creative A/B testing.
- Split-testing audiences, placements & bid strategies.
- Budget optimization & scaling without breaking ROAS.
- Continuous performance monitoring & reporting.
🔎 Google Ads Services
Google Ads can put your business in front of customers exactly when they’re searching for your product or service. But without the right strategy and tracking, ad budgets get wasted fast.
🔹 Campaign Setup & Strategy
Account & campaign structure audit.
Keyword research + negative keyword strategy.
Search, Display, Shopping & YouTube Ads setup.
Smart campaign strategy (Performance Max, Local, Lead).
🔹 Tracking & Conversion Optimization
- Google Ads conversion tracking via GA4 & GTM.
- Enhanced Conversions setup (browser + server-side).
- Offline conversion import from CRM/backends.
- Attribution model optimization.
🔹 Campaign Optimization & Scaling
Ad copy & creative A/B testing.
Bidding strategies (manual vs smart bidding).
Quality Score improvement.
Budget optimization to maximize ROAS.
Increase Your Business Growth by Proper Data Driven Marketing Strategy
Facebook Conversion API With Server Side Tracking for ad optimization
2024
Ecommerce & Server Side Trackng
2024
Setup GA4, Custom Reporting
2024
Google Ads Management
2025
My Workflow
1. Web Analytics Audit
Collect information: website URL, business goals, KPIs, ad platforms used, CMS/CRM integrations. Access check: confirm access to Google Analytics (GA4), Google Tag Manager (GTM), Google Ads, Meta Ads Manager, and consent management platform (CMP). Define scope: is the audit for lead generation, ecommerce, or both?
2. Google Analytics (GA4) Audit & Setup
Correct property & data stream setup. Enhanced measurement configuration. Debugging duplicate/missing events.
3. Google Tag Manager (GTM) – Web & Server-Side
Clean container setup with naming conventions. Event tracking for conversions, eCommerce, lead forms, and scrolls. Server-side tagging with GTM Server (in Google Cloud, AWS, or custom). Reducing reliance on browser cookies (better accuracy & privacy).
4. Conversion Tracking & Attribution
GDPR/CCPA compliant tracking. Cookie consent integration (OneTrust, CookieBot, custom). First-party data strategies to replace third-party cookies
5. CRO & Analytics Insights
Funnel visualization and drop-off analysis. Custom dashboards in Looker Studio / Power BI. A/B test tracking setup (Optimizely, Google Optimize alternatives).
4. Reporting
You will see your tracking data in your FB business manager or Google Ads Account, in your GA4 Account as Standard or Custom Events for customized Ads Campaign or taking the business decision based on GA4 report.
Discover My Tracking Journey
Hi, I’m Sohel Rana Rodro, a Web Analytics & Ads Conversion Tracking Expert with 4+ years of experience. I’ve completed 170+ projects as conversion tracking expert by GTM helping businesses with accurate tracking & profitable ads. ✅ GA4 setup & Integration ✅ Meta Ads Optimization ✅ Goolge Ads Optimization ✅ Ecommerce Tracking (Shopify, WordPress, WooCommerce, GoHighLevel, ClickFunnels, Syseme.io etc.) ✅ Troubleshooting & Optimization 📩 Let’s set up accurate tracking & high-performing ads! 🚀
04+
Years of Experience
Decades of experience in delivering exceptional projects.
170+
Projects Delivered
Decades of expereince in deleivring exceptional projects.
100%
Client Satisfaction
I build long-term partnerships through proven results.
My Success Stories
I take pride in collaborating with a diverse range of clients from ambitious startups to established enterprises.
Great seller to work with. He did an excellent job setting up my Google Analytics 4, Google Ads conversion tracking, and Tag Manager. Overall, I would highly recommend him to anyone needing help setting up tracking the right way.
Working with Sohel has been an absolute game-changer for our digital marketing efforts. From day one, he demonstrated a deep understanding of Google Ads, Google Analytics, and conversion tracking—bringing a level of expertise and strategic thinking that’s hard to find.
My Success Stories
I take pride in collaborating with a diverse range of clients from ambitious startups to established enterprises.
Great seller to work with. He did an excellent job setting up my Google Analytics 4, Google Ads conversion tracking, and Tag Manager. Overall, I would highly recommend him to anyone needing help setting up tracking the right way.
Working with Sohel has been an absolute game-changer for our digital marketing efforts. From day one, he demonstrated a deep understanding of Google Ads, Google Analytics, and conversion tracking—bringing a level of expertise and strategic thinking that’s hard to find.